AI Insights · Timothy · July 2025
Top 5 Personal Finance Apps on iOS in Portugal Q2 2025
Explore the performance trends of the top personal finance apps on iOS in Portugal for Q2 2025, including downloads, revenue, and active users.
In the second quarter of 2025, the personal finance app market on iOS in Portugal showcased some interesting trends. Data sourced from Sensor Tower highlights the performance of the top five apps in this category.
Splitwise experienced a notable increase in its weekly revenue, peaking at approximately $719 in mid-May. Downloads saw an upward trajectory, with numbers reaching around 1.7K by the end of June. Active user engagement remained strong, maintaining figures around 35K throughout the quarter.
Bilance - Your Money & Budget had a fluctuating revenue pattern, starting at $583 and then dipping to lower values, but showing a slight recovery towards the end of the quarter. Downloads were modest, with a peak of 467 in late March but generally remaining low.
YNAB showed a stable performance in terms of active users, consistently hovering around 650. Revenue saw some variation, with a significant peak at $465 in mid-June. Download figures stayed relatively consistent, averaging around 70-90 weekly.
Wallet - Daily Budget & Profit maintained a steady revenue stream, fluctuating slightly but peaking at $205 in mid-May. Downloads also remained stable, with numbers ranging between 150 and 240. Active users varied slightly, with a peak of 3.8K in mid-June.
Finally, Spendee Budget App & Planner experienced steady growth in active users, peaking at 938 by the end of June. Revenue reached its highest point at $189 at the end of the quarter, while downloads showed a consistent increase, peaking at 277.
These insights into app performance provide a snapshot of the dynamic personal finance landscape in Portugal. For more detailed analytics and data, Sensor Tower offers comprehensive insights.
